Business Brokers Springfield, MA
When the time comes for you to sell your business, A Neumann & Associates, LLC is a professional mergers and acquisitions advisory firm with the expertise you need to get the results you want. With our contacts and knowledge of the Springfield, MA area, you can be sure you are getting the right partner in what could otherwise be a long and frustrating process. Give us a call today to get to know your business and your plans. Schedule a free initial consultation and get the project started now.
Before putting a business up for sale, it is important to carry out some preliminary preparation work. The point of these actions is to make your business as attractive as possible for potential buyers while increasing its value. This is similar to what homeowners do to increase their home’s curb appeal before holding an open house. At A Neumann & Associates, LLC, we have the experience of working with many sellers and have helped them understand the value of their business and how to improve it before putting it up for sale.
There is a well-known saying that you never get a second chance to make a good first impression, which certainly applies to a business you are trying to sell. Starting with the way the premises look, how your employees present themselves, your website and its content, the quality of your office space, and anything else that is related to the business must look well put together and attractive to anyone considering buying it.
The importance of the way your business is presented online cannot be overstated. There is no reason to suspect a potential buyer – once prequalified by the broker and having signed an NDA – will not do a thorough internet search before approaching you with interest. Search for your business and look at the results with fresh eyes, as if you were not familiar with it. You want to be presented with a clean and professional image that will pique your interest. This exercise alone can increase the value of the business.
On the other hand, if you are left with an unsatisfactory feeling after the internet search, there is much that you can do. A professional website developer can be the first step in fixing and polishing your online presence.
Just as important as your virtual image, your physical one should also be attractive to any potential buyer. Starting with your business logo, make sure it is consistent in all places where it is displayed, using the same colors and fonts. Then, look at the space your business occupies. Make sure it looks clean and well organized. If the façade needs paint, have it painted. If there is landscaping, have it trimmed and make sure it looks lush and attractive. Take a look at your office furnishings and change out some pieces or have others deep-cleaned as needed. All of these small changes can have an immeasurable effect on the way an interested buyer perceives your business and, ultimately, on how much they are willing to pay for it.
Gather Important Data
Knowing what your current customers or clients think of your business is an important tool in discovering issues that you might not have noticed or thought too much about. A simple survey or a look at information from customer service calls or conversations with clients can shed some light on what your customers think about the business, the products you sell, or the services you offer. Acting upon these tidbits of information can help improve your business so that you can sell it for more.
Create a Marketing Strategy
At A Neumann & Associates, LLC, we understand the value of the right marketing strategy when it comes to selling a business. It will not do to post the business for sale on different sites with a short description of what it is about. We have the knowledge and connections to implement a strategic marketing plan to address the sale of your business in a way that will result in the greatest benefit to you.
By creating the right marketing plan, we seek to interest multiple buyers in your business so that you end up with a higher sales price. A good starting point when we design a marketing strategy for your business is understanding what makes it unique. Then, we can look at your sales records and net profits and compare them with your competitor’s, showing potential buyers that you have a strong revenue stream.
Set the Right Business Valuation
Knowing how much your business is worth and how much you can sell it for is crucial. Nothing else matters as much as being confident that the figure you are looking to get makes sense and is a true reflection of the value of the business. We can use several techniques to determine the business’ real value, or you may prefer a certified business valuation that works to give potential buyers peace of mind knowing that the price they will be paying for the business is fair.
Find Interested Buyers
At A Neumann & Associates, LLC, we know how important it is for you to sell your business in a timely fashion and for the perfect price. You are ready to move on with the next chapter of your life and want to place this business where you have invested so much time and effort to go to the perfect buyer that will make it grow and prosper even more.
We will construct a curated list of potential buyers pre-screened to determine whether they possess sufficient financial resources to make a serious and committed purchase offer. Once a serious buyer has been selected, we will be involved in the due diligence process until the last signature goes on the final documents.
When you are ready to sell your business, A Neumann & Associates, LLC is ready to work hard to make the sale a reality. Call us today to set up an initial consultation in Springfield, MA.
Contact A Neumann & Associates, LLC
If you are considering selling your business, please contact us to learn more about our comprehensive service spectrum. Our experienced professionals will answer all your questions about selling a privately held business in complete confidentiality. Please to fill out a short form, or call us at (732) 872-6777. We will contact you directly and will never identify ourselves to your employees.